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Hansen A, Joseph K, Krafft M (2008). Price Delegation in Sales Organizations: An Empirical Investigation. BuR - Business Research, Vol. 1, Iss. 1, pp. 94-104, URN: urn:nbn:de:0009-20-13948

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%0 Journal Article
%T Price Delegation in Sales Organizations: An Empirical Investigation
%A Hansen, Ann-Kristin
%A Joseph, Kissan
%A Krafft, Manfred
%J BuR - Business Research
%D 2008
%V 1
%N 1
%@ 1866-8658
%F hansen2008
%X The allocation of decision rights is an integral component of designing organizational architecture. Economists have long understood the importance of co-locating decision rights with the knowledge that is valuable to those decisions. Following this prescription, marketing scholars have developed strong theoretical arguments in favor of delegating pricing authority to the sales force. Empirical work, however, reveals a significant number of sales organizations yielding only minimal authority to their salespeople. Given this divergence between theory and practice, we develop and empirically test two mitigating factors that could potentially explain why firms restrict pricing authority. We test our hypotheses on a sample of 222 German sales organizations and find that the data are generally consistent with our conceptualization.
%L 330
%K pricing authority
%K delegation
%K determinants of price delegation
%K pricing
%K sales force management
%U http://nbn-resolving.de/urn:nbn:de:0009-20-13948
%P 94-104

Bibtex

@Article{hansen2008,
  author = 	"Hansen, Ann-Kristin
		and Joseph, Kissan
		and Krafft, Manfred",
  title = 	"Price Delegation in Sales Organizations: An Empirical Investigation",
  journal = 	"BuR - Business Research",
  year = 	"2008",
  volume = 	"1",
  number = 	"1",
  pages = 	"94--104",
  keywords = 	"pricing authority",
  keywords = 	"delegation",
  keywords = 	"determinants of price delegation",
  keywords = 	"pricing",
  keywords = 	"sales force management",
  abstract = 	"The allocation of decision rights is an integral component of designing organizational architecture. Economists have long understood the importance of co-locating decision rights with the knowledge that is valuable to those decisions. Following this prescription, marketing scholars have developed strong theoretical arguments in favor of delegating pricing authority to the sales force. Empirical work, however, reveals a significant number of sales organizations yielding only minimal authority to their salespeople. Given this divergence between theory and practice, we develop and empirically test two mitigating factors that could potentially explain why firms restrict pricing authority. We test our hypotheses on a sample of 222 German sales organizations and find that the data are generally consistent with our conceptualization.",
  issn = 	"1866-8658",
  url = 	"http://nbn-resolving.de/urn:nbn:de:0009-20-13948"
}

RIS

TY  - JOUR
AU  - Hansen, Ann-Kristin
AU  - Joseph, Kissan
AU  - Krafft, Manfred
PY  - 2008//
TI  - Price Delegation in Sales Organizations: An Empirical Investigation
JO  - BuR - Business Research
SP  - 94
EP  - 104
VL  - 1
IS  - 1
KW  - pricing authority
KW  - delegation
KW  - determinants of price delegation
KW  - pricing
KW  - sales force management
N2  - The allocation of decision rights is an integral component of designing organizational architecture. Economists have long understood the importance of co-locating decision rights with the knowledge that is valuable to those decisions. Following this prescription, marketing scholars have developed strong theoretical arguments in favor of delegating pricing authority to the sales force. Empirical work, however, reveals a significant number of sales organizations yielding only minimal authority to their salespeople. Given this divergence between theory and practice, we develop and empirically test two mitigating factors that could potentially explain why firms restrict pricing authority. We test our hypotheses on a sample of 222 German sales organizations and find that the data are generally consistent with our conceptualization.
SN  - 1866-8658
UR  - http://nbn-resolving.de/urn:nbn:de:0009-20-13948
ID  - hansen2008
ER  - 

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ISI

PT Journal
AU Hansen, A
   Joseph, K
   Krafft, M
TI Price Delegation in Sales Organizations: An Empirical Investigation
SO BuR - Business Research
PY 2008
BP 94
EP 104
VL 1
IS 1
DE pricing authority; delegation; determinants of price delegation; pricing; sales force management
AB The allocation of decision rights is an integral component of designing organizational architecture. Economists have long understood the importance of co-locating decision rights with the knowledge that is valuable to those decisions. Following this prescription, marketing scholars have developed strong theoretical arguments in favor of delegating pricing authority to the sales force. Empirical work, however, reveals a significant number of sales organizations yielding only minimal authority to their salespeople. Given this divergence between theory and practice, we develop and empirically test two mitigating factors that could potentially explain why firms restrict pricing authority. We test our hypotheses on a sample of 222 German sales organizations and find that the data are generally consistent with our conceptualization.
ER

Mods

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  <abstract>The allocation of decision rights is an integral component of designing organizational architecture. Economists have long understood the importance of co-locating decision rights with the knowledge that is valuable to those decisions. Following this prescription, marketing scholars have developed strong theoretical arguments in favor of delegating pricing authority to the sales force. Empirical work, however, reveals a significant number of sales organizations yielding only minimal authority to their salespeople. Given this divergence between theory and practice, we develop and empirically test two mitigating factors that could potentially explain why firms restrict pricing authority. We test our hypotheses on a sample of 222 German sales organizations and find that the data are generally consistent with our conceptualization.</abstract>
  <subject>
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    <topic>delegation</topic>
    <topic>determinants of price delegation</topic>
    <topic>pricing</topic>
    <topic>sales force management</topic>
  </subject>
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</mods>

Full Metadata

 
Issues 2008
Volume 1 | Issue 2 | December 2008
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Volume 1 | Issue 1 | May 2008
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