Dear Colleague,

You are subscribing to the newsletter of the open acess journal “BuR - Business Research”, the official journal of the German Academic Association for Business Research. Today, we have interesting news for you.

The new issue, Vol. 4, No. 2, of BuR - Business Research has been released in December with five articles and one editorial:

Editorial

http://www.business-research.org/2011/2/editorial/3206
Sönke Albers

Finance

The Impact of the Sarbanes-Oxley Act on the Cost of Going Public
http://www.business-research.org/2011/2/finance/3207
Christoph Kaserer, Alfred Mettler, Stefan Obernberger

Management

Purchasing Organization and Design: A Literature Review
http://www.business-research.org/2011/2/management/3208
Christoph H. Glock, Simon Hochrein

Marketing

Determinants of Advertising Effectiveness: The Development of an International Advertising Elasticity Database and a Meta-Analysis
http://www.business-research.org/2011/2/marketing/3209
Sina Henningsen, Rebecca Heuke, Michel Clement

Is VHB-JOURQUAL2 a Good Measure of Scientific Quality? Assessing the Validity of the Major Business Journal Ranking in German-Speaking Countries
http://www.business-research.org/2011/2/marketing/3210
Martin Eisend

Operations and Information Systems

The Car Resequencing Problem with Pull-Off Tables
http://www.business-research.org/2011/2/operations-and-information-systems/3211
Nils Boysen, Uli Golle, Franz Rothlauf

You can download the whole issue here:
http://www.business-research.org/2011/2

If you have any suggestions please do not hesitate to contact me.

I also want to wish you a Merry Christmas and a Happy New Year 2012.

With kind regards,

Sönke Albers
Editor-in-chief
BuR – Business Research

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BuR - Business Research
Official Open Access Journal of VHB
German Academic Association for Business Research
- Editor in Chief -
Prof. Dr. Dr. h.c. Sönke Albers
editor@business-research.org
www.business-research.org